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FranchiseCoach is a franchise consulting and coaching business founded by Adam Goldman. With over 20 years of experience as a business investor and franchise consultant, Goldman has helped individuals navigate the process of investing in a franchise. He offers guidance from the beginning to the end of the franchise investment process, helping clients determine if franchising is the right path for them. FranchiseCoach's services are free for clients, as Goldman is compensated by the franchisor if he introduces a client to a franchise they decide to invest in. The business aims to help people find freedom and make their dreams come true through franchise ownership.